Last evening, around the dinner table, my family discussed Pink Madness. My son volunteered at an event on Sunday for the benefit of Crohn's Disease. He explained that he had never even heard of it, but that one of his teammates has an older brother who suffers with the disease. We agreed that we are all well aware of breast cancer. We believe it to be a serious problem, but we think it is way, way overstated to the detriment of many, many other forms of cancer, let alone other critical conditions, which could benefit from a fraction of the cash that breast cancer generates.
Today's company trying to take advantage of us is Estee Lauder. Look at that photo on the facebook page. It seems wrong to me.